You just recorded a perfect clip on your iPhone—only to realize your Windows laptop, social media app, or editing software can’t open it. That’s because it’s a MOV file. The quick fix? Convert it to MP4, the most universally accepted video format out there.
In this guide, we’ll walk you through three easy ways to convert MOV to MP4, including a fast and batch-friendly option using Snappixify. Whether you’re a creator or business user, you’ll learn how to convert videos effortlessly—saving time, reducing file size, and keeping your content ready to share on any platform.
What is the Difference Between MOV And MP4?
MOV File
A MOV file is a type of video container format developed by Apple for its QuickTime media player. It stores not only the video itself—usually encoded in MPEG-4—but also additional data such as subtitles, chapter information, and metadata.
MP4 File
An MP4 file (short for MPEG-4 Part 14) is a digital multimedia container format standardized by the Motion Picture Experts Group (MPEG) in the early 2000s. Like MOV, it can store video, audio, images, and subtitles within a single file.
|
Feature |
MOV |
MP4 |
|
Developer |
Apple |
ISO (International Standards Organization) |
|
File Extension |
.mov, .qt |
.mp4 |
|
Introduced in |
1998 |
2001 |
|
Compression |
Lossy |
Lossy |
|
3D Support |
Not native |
At video format level |
|
Streaming Support |
Yes |
Yes (recommended) |
|
File Size |
Larger |
Smaller |
|
Compatible devices |
most compatible with Apple devices |
compatible with a wide range of devices |
Which Video Format is Best?
Whether MOV or MP4 is the better format truly depends on your specific needs and use case — there’s no one-size-fits-all answer. Each format has its own advantages and disadvantages.
- If your goal is: Maximum compatibility and easy online sharing
Best choice: MP4
Why: MP4 is an international standard with the widest compatibility. It produces smaller file sizes and works perfectly for uploading or streaming on platforms like YouTube, TikTok, or WeChat. If you’re unsure what device your viewers are using, MP4 is almost always the safest bet.
Extra tip: TikTok’s recommended video format list includes .mp4. - If your goal is: Professional video editing in the Mac/Apple ecosystem
Recommended: MOV
Why: MOV is Apple’s native format. It runs more smoothly on Mac applications like QuickTime and Final Cut Pro, preserving the original video quality. It’s ideal for high-quality editing workflows or as an archival format. - If your goal is: Minimizing file size
Recommended: MP4
Why: MP4 uses more efficient compression algorithms, resulting in smaller files while maintaining similar visual quality—perfect for saving storage space without sacrificing clarity.
Convert Video from MOV to MP4 with iMovie on Mac
Quick method (for H.264 MOV files)
If your MOV file uses the H.264 codec, you can just rename it to MP4:
-
Find your MOV file in Finder.
-
Right-click → Get Info, check that Codec = H.264.
Right-click → Duplicate if you want to keep the original.
-
Right-click → Rename, change .MOV to .MP4.
Click Use .mp4 when asked.
✅ The file will now play as an MP4 with the same quality and size.
⚠️ If the video still doesn’t upload or play, use iMovie instead.
Use iMovie (for other MOV files or to change size/quality)
-
Click Import, find your MOV file, and Import Selected.
-
Drag or add it to your project timeline.
-
Click the Share button → choose Export File.
-
Under Quality, pick Medium or Low to make the file smaller.
-
Choose a save location and click Save — iMovie will export it as an MP4.
Snappixify

